Please join SOLA as we welcome Laurie Schnebly Campbell to the April 21st meeting!
BLURBING YOUR BOOK
You’ve seen online listings that made you buy immediately, knowing you wanted that book for sure. You’ve seen others that told you “don’t want this one” and others that left you lukewarm. While nobody can (or should) write listings that attract readers looking for a whole different type of book, writing blurbs that turn browsers into buyers is easy to do…with the hands-on techniques from this workshop.
Laurie Schnebly Campbell loves speaking to novelists about issues that draw on her background as an advertising copywriter whose job is to sell via words, and a romance novelist who beat out Nora Roberts for RT’s Best Special Edition of the Year. Her favorite books are those she’s watched blooming in her monthly classes.
The April monthly meeting of SOLA is on April 21st, 2018 and begins at 10am at the East Bank Branch of the Jefferson Parish Library.
Social Media Hacks & Best Practices
Forget life hacks, let’s talk about social media hacks to engage and grow your social media channels and reach readers. Do you have over 2,000 Facebook page likes, but only 63 people are reading your posts? Did you know by adding a photo to your tweet you can increase clickthroughs by 18% and retweets by 150%? Social media maven, Tara Settembre, will share simple tips and tricks for Facebook, Twitter, Instagram and Pinterest that every author and brand should harness, and what they should be thinking about the next time they update their feeds.
Tara Settembre (@tarametblog) is a PR and social media strategist with a Master’s degree in journalism & communications from NYU. She was previously the Corporate Communications Manager at WWE and PR Manager for The Walt Disney Company. During her decade of PR experience Tara also launched and managed Pepsi, Chevrolet and DisneyBaby’s twitter accounts; oversaw a YouTube campaign for Obama’s first inauguration; and handled social media for Stand up to Cancer’s first national star-studded telethon. In addition, for the past 11 years Tara has been a successful lifestyle blogger at TaraMetBlog.com and writer for The Huffington Post and TravelingMom.com. An avid romance reader, she is currently penning her first manuscript.
Meeting begins at 10am at the east bank branch of the Jefferson Parish Library.