October 15th Speaker: Tara Settembre


Social Media Hacks & Best Practices

Forget life hacks, let’s talk about social media hacks to engage and grow your social media channels and reach readers. Do you have over 2,000 Facebook page likes, but only 63 people are reading your posts? Did you know by adding a photo to your tweet you can increase clickthroughs by 18% and retweets by 150%? Social media maven, Tara Settembre, will share simple tips and tricks for Facebook, Twitter, Instagram and Pinterest that every author and brand should harness, and what they should be thinking about the next time they update their feeds.


Tara Settembre (@tarametblog) is a PR and social media strategist with a Master’s degree in journalism & communications from NYU. She was previously the Corporate Communications Manager at WWE and PR Manager for The Walt Disney Company. During her decade of PR experience Tara also launched and managed Pepsi, Chevrolet and DisneyBaby’s twitter accounts; oversaw a YouTube campaign for Obama’s first inauguration; and handled social media for Stand up to Cancer’s first national star-studded telethon. In addition, for the past 11 years Tara has been a successful lifestyle blogger at TaraMetBlog.com and writer for The Huffington Post and TravelingMom.com. An avid romance reader, she is currently penning her first manuscript.

Meeting begins at 10am at the east bank branch of the Jefferson Parish Library. 

June Meeting Date Change

SOLA June Meeting Date Rescheduled to
Saturday, June 25th.


SOLA will NOT be meeting this Saturday due to another event that has been scheduled at the library. The meeting will take place the following weekend on Saturday, June 25that 10:00 a.m. in the library’s meeting room.

Save your 1st page critique/brainstorming ideas until then! Apologies for any confusion.

May Speaker: Laura Lane McNeal

Please join SOLA on May 21st to hear author Laura Lane McNeal speak about “The Story Behind DOLLBABY,” her inspiration after Hurricane Katrina and why she wanted to write about New Orleans in a way she felt no had before.

Laura Lane McNeal was born and raised in New Orleans. After receiving two undergraduate degrees from Southern Methodist University, she went on to earn an MBA from Tulane. She spent most of her career in advertising, working for agencies in New York and Dallas, before returning to New Orleans where she became a free-lance writer, magazine editor and decorative artist. The devastation of Hurricane Katrina led her to fulfill her lifelong dream of becoming a writer. Laura presently resides in New Orleans and is married with two sons.

DOLLBABY is a 2014 Goodreads Choice Awards Top Ten Finalist in Historical Fiction, a 2015 SIBA Awards Finalist, A New York Post Must Read, an Indie Next Pick, A SIBA Okra Pick, and a Library Reads Pick, among others. DOLLBABY is her first novel. She has recently completed a second novel that begins on River Road in 1926 that weaves together the lives of two young women whose lives collide during the Great Flood of 1927.