Workshop in a Box: Markicity 101
Webinar by Jessie Edwards, RWA Marketing and PR Manager
Congratulations, your book will soon be in the world for readers to enjoy! Now is not the time to sit back and relax, though–how will readers know your book is available to be enjoyed if you haven’t told anyone about it? In this workshop, we will discuss a basic overview of where to start in terms of marketing and publicity, or “markicity.” We’ll take a look at your most important marketing and publicity tools, community-building strategies, pitching–your book and you, how to determine what to spend your time on, as well as tips for working with a traditional publisher to enhance their efforts.
The Query Letter
You’ve finished your manuscript and edited it to perfection. Maybe you’ve researched agents or editors. What’s next?
The Query Letter.
Charlotte “CJ” Parker, author of the Fugue Macabre trilogy, will walk you through the process of writing the query letter from Dear Agent to patiently waiting for The Call.
How many times are you asked “What’s your story about?” If you’re a writer, you get asked this all the time. Do you have a well-honed, snappy reply on hand, or do you flounder in dread, stumble, and change the subject? Or bore your audience to death with a 10 minute ramble of well, so and so does this, then this, then this… <yawn>. Maybe you think you have a good pitch, but want to make it the best it can be.
Wherever you are in your writing journey, every author needs a zippy one or two-line pitch that captures and sells the essence of his or her story.
Join SOLA on Saturday, Jan. 20, 2018 at 11:00 a.m. for some great tips and pointers on how to pitch your story to agents, editors and pretty much anyone who asks about it! We’ll start with a viewing of the RWA webinar “Pitching Tips from Best-selling Authors Damon Suede and Kristin Higgins.” Members Liah Penn and Vicky McHenry will talk with the group about other tips they’ve put together in an informative hand-out. (Note: Liah is a master pitch artist. Vicky has never pitched but is a fiend researcher.) We’ll ask a few of SOLA’s other published authors to show us their pitches.
Bring your notebooks and/or laptops, and we’ll try to squeeze in time to work on our own pitch perfect zingers!
In addition to the pitch program, photographer Lauren (Ren) Adkins will be available to members during the break to talk with members one-on-one for appointments. She has been invited as part of the Chapter’s focus to provide a variety of resources to the members.
Bio: Ren Adkins is a fine art and portrait photographer born in Memphis, Tennessee and based in New Orleans, Louisiana. She graduated with a BFA in Photography from the Memphis College of Art in 2010 and an MFA in Photography from the University of Nevada Las Vegas in 2013. Lauren’s work focuses in thoughtful portraiture and versatile use of color, from vibrant and intense to muted and moody. Lauren is a visual crusader, fiction junkie, and media literacy advocate who loves the art of storytelling and hates talking about herself in the third person.